? ELC RD Nourishing Blow Out cream is a must for anyone that blow dries on a regular basis. ? This time saving, conditioning formula locks and seals in color and reduces blow dry time up to 50%. You can smooth out your texture in half the time. Or scrunch into your curls, air dry or diffuse for control over humidity and frizz. Prevent and repair damage and you’ll be amazed at the shine and luster of your hair. The path to natural beauty while living life in harmony with our environment.? ELC holistically combines Eastern botanical philosophy w/ natural oils and Western technology to create products as natural as possible that still deliver amazing performance. ? Our products are specifically designed to heal and protect hair and scalp. We use the finest natural botanicals and oils available to restore and maintain your hairs youthful beauty. We thoughtfully develop high quality products while maintaining standards that are gentle to our environment. ? Our respect for nature is clear, from how we create our products to our environmentally friendly packaging. By respecting our surroundings, we build a safer and brighter future for coming generations. Our desire is to pass on these values and their importance to positively impact the world we live in. We are confident that once you try ELC you will see and feel the difference immediately. It's the best gift for you and your family, whether it's Thanksgiving, Black Friday, Cyber Monday or the coming Christmas.